THE 4 MODULES OF THE TRENDMANAGER

Identification of trends and innovations

Save valuable scouting time: With the Explorer Module you get access to our database full of best practice innovations from different industries.

These functions are included in the EXPLORER module:

• Database: over 50,000 innovations ('microtrends') from all world regions and industries. Updates on a daily basis.
   
• Search function: 'Trendfinder' to identify relevant trends and innovations.
   
• Trend Content: Content curated by TRENDONE analysts such as the Trend Universe ('Mega- and Macrotrends') as well as analyses on current topics.
   
• Search agent: Automatically stay up to date on specific topics.
   
• Export function: Share knowledge internally and simplify internal communication.

Analysis and evaluation of trends and innovations

Create your own trend radars. A trend radar offers an intuitively understandable presentation of the trends relevant to you and is the starting point for your strategic innovation work. Based on a trend assessment, the trends in the trend radar sort themselves into three recommendations for action: Act, Prepare and Watch.

These are the contents of the RADAR module:

• Trend assessment: cooperatively assess relevant trends.
   
• Create Trend Radar: Put relevant trends into a clear context. Keeping an eye on trends systematically. Create a valid basis for decision-making.
   
• Create your own content: Add your own trends to the radar.
   
• All functions from the EXPLORER module are included.

Derive concrete innovation opportunities. Export work results and communicate them internally.

Derive potential innovation fields for your company. Develop a data-based innovation strategy. Manage your innovation projects.

These are the individual contents of the STRATEGIZER module:

• Fields of innovation: Identify innovation opportunities with great potential. Derive concrete innovation projects. Innovate systematically.
   
• Internal communication: Export and share trend radars, innovation fields and innovation projects in your own template.
   
• Innovation strategy: Create the basis for a data-based innovation strategy.
   
• All-in-one solution: Simplify processes. Manage trends systematically with just one tool.
   
• All functions from the EXPLORER and RADAR modules are included.

All functions of the Trendmanager at a glance

All modules and functions of the Trendmanager in a product info: